Regional Marketing Operations Executive (Chinese‑speaking)

About the role

We are seeking a Chinese‑speaking Regional Marketing Operations Executive to join our dynamic team. The role bridges global strategy with local execution, ensuring brand consistency while tailoring initiatives for regional audiences.

Key responsibilities

• Support implementation of regional marketing strategies aligned with HQ directives.
• Execute digital marketing campaigns to drive brand awareness, lead generation and customer acquisition.
• Manage paid media campaigns on Google and Meta platforms and recommend optimisations.
• Oversee social media accounts and create engaging content across Instagram, Facebook, Threads, LINE and Telegram.
• Research market trends, competitor activity and emerging digital platforms.
• Ensure brand consistency across all marketing and communication materials.
• Assist in planning and executing promotional campaigns, local events, sponsorships and activations.
• Perform any additional marketing tasks assigned by the Regional Marketing Manager.

Required profile

• Bachelor's degree in Marketing, Business or a related field.
• Minimum 3 years of experience in marketing operations or a similar role with exposure to the local market.
• Fluent Mandarin with excellent oral and written English.
• Ability to manage multiple projects in a fast‑paced environment.

Required skills

• Google Ads
• Meta (Facebook) Ads
• Instagram, Facebook, Threads, LINE, Telegram
• Jira (project management)
• Sprinklr (social media management)

What we offer

• Attractive remuneration package plus performance‑related reward.
• Intellectually stimulating work environment.
• Continuous personal development and international training opportunities.