Device Marketing Trainer
Beyondsoft Consulting
Job description
About the role
Beyondsoft, a mid-sized business IT and consulting company with offices across four continents, is looking for a Device Marketing Trainer. You will be the subject matter expert for the partner sales team and the face of the client at partner and customer events. The role works closely with the Device Marketer and the Field Labor & Evangelism Lead to align partner priorities for sales readiness, localize and enhance training content, and run events with distributors, resellers and device partners. It also covers sales readiness and enablement across Distributor, Reseller and MNA (Multi-National Accounts) channels.
Key responsibilities
- Understand the strategies and business imperatives of distribution and managed reseller partners, and how partners view their relationships with OEM vendors, MNAs, LDPs and other stakeholders.
- Act as a liaison for the distribution and reseller seller community, representing their interests in training and engagement.
- Build relationships with key partner stakeholders and drive device sales while accelerating the attach/mix of the client's software and services.
- Develop and deliver a coaching solution and a portfolio of training experiences (materials included) across the Windows, Office and Server product stacks.
- Manage programming and logistics for coaching, coordinate tactical sales initiatives and marketing activities, and run "Pro Wins" and "Edu Wins" device acceleration programs.
- Balance internal partner training with external customer evangelization, and measure ROI and program effectiveness through feedback and KPIs.
- Deliver on-the-job coaching and product- and skill-based sessions using a blended approach (classroom training, one-on-one coaching, sales floor evangelization).
- Serve as first point of contact for new channel partner employees, introduce tailored programs, and support skill gaps, new product introductions and personal development.
- Analyze training outcomes, write summary reports with recommendations, discuss competitive challenges, and co-develop training plans to grow software and device share.
Required profile
- 7+ years of partner or channel training/field readiness experience, preferably in the IT channel.
- Proven track record of training, evangelism and readiness work with measurable business impact.
- Willingness to travel nationwide to partner locations on an as-needed basis; university degree preferred.
- Remote positions require a video screen with the recruiting team.
Required skills
- Deep knowledge of distributor and reseller sales environments and motions, including telesales training and support.
- Knowledge of hardware standards, devices, operating systems, software, SaaS, distribution and sales channels (online, telesales, inside sales, in-person).
- Strong design skills to tailor training content to different learning styles and audiences.
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Published 2 hours ago
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Beyondsoft Consulting
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