Automotive Business Development Manager

About the role

The Automotive Business Development Manager will drive growth of NXP's automotive solutions in Taiwan by identifying new opportunities and building strong relationships across the automotive value chain.

Key responsibilities

• Identify and develop new business opportunities with automotive OEMs, Tier 1/Tier 2 suppliers, and ecosystem partners in Taiwan.
• Drive customer engagement, demand creation, and opportunity development to achieve business growth.
• Develop and execute promotion strategy and Go‑To‑Market plan for automotive products and applications.
• Collaborate with sales, account managers, product management and engineering to align solutions with market needs.
• Gather market intelligence, customer requirements and competitive insights for business planning.
• Lead design‑in and design‑win activities, coordinating internal resources and customer engagements.
• Present products and solutions to customers, distributors and partners, and represent NXP at industry events and trade shows.

Required profile

• Bachelor's degree in Electrical Engineering, Computer Engineering, Business or related field.
• 5‑8 years experience in business development, sales, product marketing or account management within automotive, semiconductor, electronics or technology industries.
• Strong understanding of automotive industry structure, OEMs, Tier 1 suppliers and automotive electronics technologies.
• Excellent verbal and written communication skills in Mandarin and English.
• Self‑motivated, proactive and able to work effectively in a cross‑functional environment.