Product Manager – Product Launches

About the role

We are looking for a dynamic Product Manager to lead the launch and re‑launch of our luxury skincare portfolio. You will drive strategic planning, execution and post‑launch analysis to support the company’s growth objectives and brand experience.

Key responsibilities

• Initiate and manage new product launches and re‑launches through comprehensive strategic planning and flawless execution.
• Maintain growth of iconic products and animate the core collection.
• Integrate 360° launch plans, review marketing campaigns and ensure alignment with luxury brand positioning.
• Adapt product concepts and communication materials for local markets, including Chinese naming, taglines and brochure inserts.
• Oversee high‑quality execution of communications, events and podium presentations, meeting all deadlines.
• Monitor launch performance, conduct post‑campaign analysis and provide insights for future planning.
• Collaborate with sales, logistics, education teams and external agencies to build broader business strategies.
• Develop strategic collaborations with banks, media and luxury partners to attract high‑potential prospects.
• Collect and analyse consumer, market and competitor insights to inform management recommendations.

Required profile

• Bachelor’s degree or higher in Business, Marketing or a related field.
• Minimum 5 years of marketing experience in skincare, beauty, FMCG or luxury sectors.
• Retail‑oriented, customer‑focused with strong entrepreneurship and creativity.
• Result‑oriented, strategic thinker, proactive and self‑motivated with broad business perspective.
• Excellent numerical, communication, presentation and interpersonal skills.
• High proficiency in spoken and written English and Chinese.

Required skills