Marketing Manager – Account‑Based Marketing

About the role

Ecolab is looking for a Marketing Manager to lead account‑based marketing initiatives for its strategic semiconductor customer, TSMC. The role focuses on translating TSMC’s business goals into compelling value propositions and supporting the company’s aggressive growth targets.

Key responsibilities

• Design and execute end‑to‑end ABM strategy for TSMC, aligning marketing plans with revenue targets, technology roadmaps and fab expansion projects.
• Develop multi‑year account marketing plans tied to node transitions, capacity growth and regional investments.
• Create executive‑level narratives, innovation roadmaps and sustainability impact summaries for C‑suite and fab leadership.
• Partner with Product Marketing and R&D to position semiconductor innovations, support VOC and competitive insights, and assist with value‑based pricing and ROI tools.
• Act as the marketing liaison across global, Taiwan‑based, and corporate teams, coordinating with Sales, Finance, Strategy and Supply Chain.
• Track ABM performance through pipeline influence, adoption metrics and executive engagement, refining programs based on feedback.

Required profile

• Bachelor’s degree required; MBA or technical degree strongly preferred.
• 7‑10+ years of B2B marketing experience, preferably in semiconductors, electronics, advanced manufacturing or capital equipment.
• Proven success in account‑based or strategic customer marketing.
• Experience working with global or Asia‑based customers, especially Taiwan.
• Strong cross‑functional leadership and stakeholder management abilities.

Required skills

What we offer

• Opportunity to tackle meaningful challenges in clean water, safe food, energy and environmental sustainability.
• Career growth within a company committed to inclusive and diverse perspectives.
• Supportive environment that values innovation and aggressive growth.