Senior Business Development Manager – Taiwan

About the role

Steward the business performance of assigned key customers for McDonald’s Taiwan. Translate customer needs into actionable plans and lead cross‑functional teams to achieve financial KPIs such as net sales, volume and profit.

Key responsibilities

• Lead the Annual Business Plan for assigned customers, delivering targets for net sales, volume, profit and other KPIs.
• Set priorities by leveraging consumer, business and performance insights, co‑creating brand campaigns with category owners.
• Accelerate merchandising and visibility across all selling platforms, including digital and brick‑and‑mortar.
• Own the annual forecast, collaborate with finance and bottlers, and report monthly performance.
• Provide commercial insights, negotiate trade terms and align with customers on execution.
• Monitor business performance against the Joint Business Plan and update stakeholders regularly.
• Act as PMO for product sourcing, value‑chain decisions and launch execution.
• Deploy revenue growth management (RGM) initiatives and deliver value drivers for the portfolio.
• Partner with quality teams to ensure product quality and equipment standards.
• Manage the annual budget to ensure ROI efficiency and collaborate with global and regional teams on growth priorities.

Required profile

• Bachelor’s degree or equivalent with at least 6 years of experience in customer management, key account management, sales operations, trade marketing or marketing.
• Proven track record of delivering business results and driving performance.
• Strong commercial execution skills and experience in trade negotiations.
• Ability to collaborate with cross‑functional teams and influence senior stakeholders.
• Advanced interpersonal communication skills, both verbal and written, for complex internal and external negotiations.
• Demonstrated capability to create and execute annual business plans that meet enterprise goals.