Operations Specialist - Web3 Wallet - Onchain

About the role

The Binance Wallet team is building a decentralized version of Binance, featuring on‑chain infrastructure, self‑custody wallets, a DEX, and decentralized Earn. The team empowers users with full control over their assets for seamless token trading across any blockchain, expanding the strategic landscape and complementing the CEX business.

Key responsibilities

• Analyze industry dynamics and competitive landscape for blockchain products, formulate operational strategies, and drive product feature implementation and user experience optimization.
• Collect and analyze user behavior and on‑chain data to uncover needs and market opportunities, guiding product iteration and innovation.
• Design and execute growth strategies for user acquisition, activation, retention, and conversion to increase scale and business metrics.
• Organize multi‑channel marketing and community operations, continuously optimizing growth paths and operational effectiveness.
• Monitor each stage of the project lifecycle to ensure goals are met within timelines.
• Coordinate with internal and external stakeholders—including product, technology, and marketing—to ensure efficient implementation of operational objectives.
• Track key product and growth metrics (e.g., on‑chain transaction volume, DAU, retention, conversion) and produce regular data analysis reports.

Required profile

• 3‑5 years of Web3 experience.
• Background in finance or internet industry.
• Deep understanding of on‑chain transaction logic and user behavior.
• Strong logical thinking, communication, proactive attitude, and rapid learning ability.
• Responsible, self‑motivated, with strong execution capability.