Marketing Specialist – Indonesian/Vietnamese Native Speaker

About the role

Shopee is looking for a Marketing Specialist who is a native speaker of Indonesian or Vietnamese to help acquire and engage migrant workers in Taiwan. You will work closely with product, operations and community teams to ensure campaigns and communications are culturally relevant and effective.

Key responsibilities

• Support planning and execution of migrant‑worker acquisition and engagement campaigns.
• Review, localise and adapt online/offline campaign and educational materials for clear, culturally appropriate communication.
• Provide insights and help design messaging, channel strategies and engagement approaches for Indonesian and Vietnamese migrant workers.
• Track user feedback and pain points, delivering actionable recommendations to Product and Operations.
• Manage Shopee’s official LINE and Facebook communities for migrant workers, handling inquiries, education, promotions and ongoing engagement.
• Assist in recruiting migrant workers for interviews or focus groups and facilitate sessions in Indonesian or Vietnamese as needed.

Required profile

• Native Bahasa Indonesia or Vietnamese speaker with working proficiency in Mandarin.
• Strong communication skills and comfort engaging directly with users.
• Good understanding of Indonesian/Vietnamese migrant‑worker communities in Taiwan.

Required skills